Consumption of fresh food is growing, due to the fact that this category is considered to be healthier. The lifestyle of Italians seems to be the healthiest in Europe: attention to health influences every aspect of daily life, starting with food.
After a 2018 that closed with almost zero growth (+ 0.3%), also due to a negative last quarter, the first half of 2019 shows more encouraging signs, marking a + 1.1% compared to the same half-year of 2018.
DOC wines and “Spumanti”marked a significant growth among the (+ 5.6%).
The fresh meats show contained growths, except for the ovine and rabbit meats that mark a strong reduction. From the point of view of dairy products, the growth of long-life milk is still confirmed.
Fruits and vegetables
The consumption of frozen vegetables has increased (+ 4.1%) instead of fresh vegetables (-4%). The positive trend of the IV range continues.
and the needs of consumers.
Constant temperature control, from storage to distribution, is a strong strength of STEF: food producers can rely on this, being always careful about maintaining the organoleptic characteristics of the food excellences required by today’s attentive consumer.